Realizing the Distinctive University: Vision and Values, Strategy and Culture

 By Mark William Roche ’78. Notre Dame Press, February 2017. Available on Amazon. In Realizing the Distinctive University: Vision and Values, Strategy and Culture, Mark Roche changes the terms of the debate about American higher education. Roche argues for the importance of an institutional vision, not simply a brand, and while he extols the value of entrepreneurship, he defines it in contrast to the corporate drive toward commercialization and demands for business management models.